Fabricio Calderón

Discover the artistic fusion behind Concept Summer: a floral campaign where premium blooms meet raw building textures. This three-part story explores resilience, material contrast, and creative freedom in high-end floral design.

URKU expressions Mother’s Day campaign video set in a minimarket, showing elegant women picking their own premium flowers. With preserved roses, summer flowers, and vintage styling, the film celebrates self-built mothers, independence, and beauty through floral symbolism and everyday strength.

In the heart of Ireland’s rolling hills, where mist weaves through ancient trees and the wind carries forgotten tunes, tales speak of...